Amazon | Zero to One Note on Start Ups or How to Build the Future

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ltpgt The book Zero To One is about nurturing the next big idea to build a valuable global company If you are only following in the steps known entrepreneurs then the authors believe that you are headed nowhere ltpgt ltpgt The book recalls how certain innovative ideas were incubated and how people behind them dared to dream big and even did realize some of them But trying to replicate or improvise what Bill Gates achieved with developing an operating system or what Large Page got out of making a user friendly search engine is not going to help in realizing the dream for building the next globa